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Sunday 20th July 2008

Lowgold: 'Burning Embers' - Video

Following the release of their third studio album ‘Promise Lands’, Lowgold return with new single ‘Burning Embers’ on Goldhawk Recordings, hitting the shops digitally on 21st April 2008. Watch the video!

'Burning Embers' is backed by an amazing video directed by Phil Tidy at Draw Pictures (Oasis, Girls Aloud). It is a remarkable splicing of 2001: A Space Odyssey with Gorillas In The Mist. The band document the evolution of man and music, beating basic wooden instruments in the thick forest of the Congo, only to finish as fully fledged indie rock astronauts on a boating jetty in Oxfordshire.



At the dawn of man, a primitive tribe lives by hunting and gathering in a forest. The tribe lives in the shadow of a black monolith of futuristic origin; it imparts the knowledge of music on members of the tribe. Via osmosis, the tribe members slowly comprehend the concept of playing rock n roll music, scavenging the land and sculpting the first musical instruments. The tribe join together to play the haunting melodies of Lowgold.

After millions of years of evolution, where mankind uses their knowledge of music, a space plane carries a group of scientists to a space station orbiting earth. As they approach the monolith, the rays of the sun strike the monolith, emitting a transmission of Lowgold's Burning Embers. Wow.

Lowgold spent almost all their marketing budget on flying to Borneo to shoot this video in Feb 2008 only to find they weren't allowed to capture real monkeys on film. Frontman Darren Ford explains "The original idea was to give the monkeys actual instruments, record them and put it out as the B-side. They say if you sit enough chimps in a studio you'll end up with a Razorlight single, so we were going straight for the dollar. It was disappointing as we were really into a genuine Attenborough vibe - we got this top nature cameraman involved and everything, but the Government wouldn't let us tape the ape. So we had to wing it and courier some monkey suits over from London."



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